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A Roadmap for Navigating the Media and Advertising Landscape During the COVID-19 Pandemic

By: Veronica Horner , Jean-Marc Papin


The world of media has been turned upside down by COVID-19. And yet, while these are difficult times for everyone, the challenges presented by the pandemic encourage innovation and force companies to become lean and invest where it counts.

At SEI, we are working with our industry clients to rapidly build COVID-19 task forces to help them realign their operations quickly and effectively. This involves addressing their immediate needs and then crafting interim and long-term plans that will enable them to emerge from this challenging moment stronger than ever before.

These plans need to be realistic, taking time and resource constraints into account. In this white paper, we explore the key steps media and publishing companies can take to position themselves for a post-pandemic future. Fill out the form to get our full report.